Construction company franchise.

  • 21.09.2019

Construction franchises in Russia have appeared relatively recently, among them the offer of the BetonBaza company. The BetonBaza franchise has managed to win the trust of entrepreneurs. The advantages of this type of business include: absence of risks, quick return on investment, high profitability.

The BetonBaza franchise gives you the opportunity to receive money, combines modern Internet technologies with achievements construction companies. The franchisee receives support in both directions, this allows them to quickly take a place in the market.

Research conducted by experts confirmed that in 2015, inexpensive franchises were more in demand. This is explained by the fact that small business representatives aged 30 are more likely to purchase franchises. "BetonBaza" offers an inexpensive franchise that is guaranteed to make a profit.

Partner requirements

  • the city's population is from 200 thousand people;
  • capital for purchasing a franchise;
  • desire to create a business in construction;
  • Experience in communicating with customers, clients, and partners.

Premises requirements

Depends on the package:

  • "Base"- you can do without an office, 1 employee is required for the sales department;
  • "Standard"- you need an office and a sales department of up to 2 people;
  • « Trading house» - office, sales department with 2-4 employees, accounting.

You can read how to open your own construction company from scratch and draw up a competent business plan


Construction franchises from BetonBaz: what does the franchisee get?

When purchasing the Basic package

  • business book (Basic);
  • advertising campaign (5-20 calls monthly);
  • educational webinars and master classes;
  • access to the BetonBaza community;
  • technical support.

Package "Standard"

  • business book (Standard);
  • advertising campaign (20-40 calls monthly);
  • training webinars, master classes);
  • technical support;
  • accounting support.

Premium package

  • business book (Premium);
  • advertising campaign (40-100 calls monthly);
  • premium master classes, webinars;
  • business systematization;
  • access to the BetonBaza community;
  • technical support;
  • accounting support;
  • administrative office;
  • legal support.

Package "Trading House"

  • business book (Trading House);
  • advertising campaign (40-150 calls monthly);
  • premium master classes, webinars;
  • business systematization;
  • administrative office;
  • branch (franchise support and implementation of the BetonBaza franchise);
  • access to the BetonBaza community;
  • technical support;
  • brand network advertising campaign;
  • legal support;
  • exclusive right to conduct business in the territory assigned to the franchisee.

Franchise cost BetonBaza

Basic package

  1. An initial fee 449.9 thousand rubles.
  2. Royalty 8%
  3. Escort included in royalty

Package "Standard"

  1. An initial fee 669.9 thousand rubles.
  2. Royalty 8%
  3. Escort included in royalty

Premium package

  1. An initial fee 999.9 thousand rubles.
  2. Royalty 8%
  3. Escort 30 thousand rubles. monthly

Package "Trading House"

  1. An initial fee 1449.9 thousand rubles.
  2. Royalty 8%
  3. Escort 55 thousand rubles. monthly

You can read about how to create your own successful franchise business of the Perekrestok brand and what requirements the company puts forward for its franchisees

Advantages of a BetonBaza franchise business

  • relatively small investments;
  • ready-made model for starting a business;
  • payback period of investments from 2 months;
  • guarantee of results in the first 3 months;
  • recognizable brand;
  • quality products;
  • customer flow;
  • development of your monolithic construction business.

Some interesting facts about the BetonBaza company

  1. Company "BetonBaza" founded in 2008
  2. Occupies 1st place in Russia in monolithic business
  3. Monthly tax payments to the budget - more than 1 million rubles.
  4. Over 30 franchisee branches in Russia and the CIS
  5. More than 20 factories in the BetonBaza brand network

Possible difficulties when creating a franchise business

  • phone support only when purchasing the “Premium” and “Trading House” packages(in other cases it’s written, you have to wait for a response);
  • lack of communication skills with partners and customers.

Franchise BetonBaza: owner reviews

Alexei

I got tired of being an employee and decided to run a business. The BetonBaza franchise met my expectations. Some days my income is equal to a month wages, which I received at my previous job.

I didn’t even imagine that the business would be so successful, although before purchasing the franchise I considered various options.

Rostislav

I bought the BetonBaza franchise in December 2013. The winter months were spent preparing to launch the business, and in the spring I started making money. Among the customers there were private clients and entire construction companies. The BetonBaza company provided me with significant support at first.

I’ve been working for three years, there are more clients every month, the volume of shipments is growing, and I have new acquaintances in the construction industry.

Vladislav

I made a decision own business and bought the BetonBaza franchise in August 2015. The results are encouraging: I reached an income of 250 thousand rubles, I will develop and expand the business.

Despite modern development and the growth of cities, construction still remains a field of activity whose relevance is timeless. On the contrary, the further progress goes, the more solutions for a comfortable life are offered by house construction companies. High-rise buildings, private houses, cottages, dachas - there are more and more of them every year, but the demand does not fall.

In this light, a house construction business franchise is a profitable investment that can bring financial independence and prosperity to the owner. By choosing the construction industry, the franchisor gets a chance to own a profitable business in one of the most sought-after niches on the market. Of course, the “house construction” franchise itself is not a guarantee of success, but by choosing it you can save on investments and in return receive the invaluable experience of established market players and the right to use a well-known brand. In conditions of fierce competition and an unstable economic situation in the country, it would be unreasonable to refuse such offers.

What are the pros and cons of franchising a home construction business?

Like any other business, construction has both advantages and disadvantages. Possession of such information and its competent use in planning is one of the main laws of success.

What a “house construction” franchise allows you to do:

  • Providing services for the construction of various residential buildings: single- or multi-story, from different materials, using standard or exclusive architectural solutions
  • Works of a “near-construction” nature: repairs, finishing works, insulation of buildings, etc.
  • Sell ​​materials for construction and renovation, collaborating with both individuals and corporate clients.

Therefore, a house construction business franchise is one of the real options to open your own business, providing services that are in demand by a wide audience. But it is worth mentioning the disadvantages that future players will have to face construction market:

  • The cost of a construction franchise in a leading position in the catalog may be prohibitive for beginning franchisors
  • Cheaper options may not withstand competition in the market (depending on the specific case)
  • Construction itself is a wide niche, so it is worth paying attention to the characteristics of the region where you plan to open a business.

It is difficult to determine how many enterprises in Russia operate using . Considering the low survival rate of small and medium-sized enterprises, every investor is faced with a choice: how to start - independently or under a concession agreement? If you decide to buy a franchise, the search begins best option. Although the most popular franchises of manufactured goods stores in our country are no less promising direction may become not only construction and repair, but also the production and sale of building materials.

Regardless of the economic situation, services for the construction of buildings, repairs, supply of building materials, etc. are always in demand. Therefore, a construction company franchise can be an attractive startup.

According to statistics, 85% of new businesses close within a few months if a new entrepreneur does everything on his own. When using franchises, the figure is several times lower - only 14%. Similar situation explained simply. If the franchisee is chosen correctly, he provides:

  • technologies and management methods
  • promotional materials
  • assistance in website development
  • training employees in your company
  • assistance with paperwork and obtaining a license
  • suppliers of equipment and materials

In fact, you can set up a business in the most short time. The new enterprise operates under a popular brand; there is no need to earn the trust of customers. The ability to obtain equipment and materials at a reduced cost allows you to apply a flexible pricing policy.

Features of construction franchises

In the west, franchisees are offered work in twenty construction-related industries. In Russia the situation is different. Franchising in our country began to develop recently, but rapidly. The construction business is also becoming attractive. After all, this is not only, but also the production and sale of machinery, equipment, and materials.

Important! Analysts suggest that the most attractive options will be in the construction of economy class residential buildings. This is due to conditions in the country. Cheap housing is in greatest demand.

Franchising in the country is developing unevenly, as initial investments are required. In regions with a poorly developed business environment and a difficult economic situation, there are few savings. On this moment The most popular franchises are those with a cost of up to one million rubles. If there is no such amount of funds, it is rarely possible to get a loan. Beginning entrepreneurs have neither collateral nor a credit history.

Important! Bank franchisees are more willing to lend, since the procedure is simpler and there are fewer risks.

Development is also hampered by other factors:

  • imperfections made in Chapter 54 of the Civil Code of the Russian Federation
  • lack of awareness among entrepreneurs about franchising opportunities
  • the attachment of Russian entrepreneurs to “shadow” transactions and the use of methods to avoid paying taxes
  • excess business
  • habit of not fulfilling obligations to partners and clients.

In the construction sector we offer the following types franchising:

  • construction of standard economy class housing
  • production and wholesale sales of materials and equipment
  • retail sales of goods for the construction of buildings and repairs
  • design studios
  • architectural bureaus
  • landscape design services

Prices depend on the field of activity, conditions, and brand characteristics. Franchisees are given instructions on how to equip production areas (store, office, studio), where and how to purchase goods and raw materials, how to organize sales of goods (services), and how to manage the enterprise.

A good franchisor organizes training and consultations, and provides assistance in solving problems. Having access to time-tested technologies and cheap procurement, both parties have the opportunity to increase income. Most construction work is carried out by corporate groups, and powers are distributed.

Choosing a Franchise

The execution of a concession agreement must be approached responsibly. Brand awareness may mean nothing.

Other indicators are important:

  • prompt provision of information
  • interest in cooperation
  • scope of support and control
  • amounts and terms of payments

You should not choose a franchisor who will sell the license and forget about the new enterprise. The contract must indicate what the franchisor will provide (documents, marketing assistance, training). If the company selling the license is serious about business, then the contract specifies all the requirements and standards, terms and amounts of the lump sum fee, royalties, and marketing fees.

It is advisable to talk with working franchisees to know exactly all the pros and cons.

Profitability of construction store franchises

In our country, construction does not stop. All settlements develop and grow, buildings are restored and repaired, private houses are built. The demand for construction materials, equipment and inventory is not decreasing. People try to make purchases in branded stores.

In the field of trade in building materials it depends on:

  • store area
  • locations
  • reliability of manufacturers and suppliers
  • marketing strategies
  • employee competence
  • ability to correctly position goods

Success can be achieved faster with a good franchisor. He:

  • will provide market analysis and financial plan
  • will help with paperwork and choosing premises
  • will determine the assortment
  • will provide supplies at a reduced cost
  • will train staff
  • will provide regular consultations
  • will share management technologies

This will make it possible to quickly establish sales. That is why franchising for wholesale and retail sales most in demand. The cost depends on the format of the business, and the format depends on the size of the locality. Prices vary from 74 thousand to 1.3 million rubles. The investment pays off in 12 months (average).

In order not to make a mistake with your choice, you must have a minimum of knowledge about this area of ​​​​business.

Firstly, price is not just a lump sum fee and royalties. There are also expenses for advertising and transportation. If it is indicated that the concession agreement is concluded without a lump sum fee, then this is not a franchise. They sell such licenses if they don’t want to spend money own company for means of production and promotion. As a result, the price is huge, but there is no support. Therefore, before purchasing, you should carefully study the text of the agreement, especially the part that relates to the franchisor’s responsibilities. If the price is inflated due to the popularity of the brand, then it is necessary to find out whether it is in demand in the region in which the new store is opening.

Secondly, there are hidden costs, which are called investments in means of production: premises, equipment, purchase of goods. They are big enough for a store.

Thirdly, the franchisor and franchisee calculate payback differently. The first is based on a lump sum contribution, the second on an amount that includes all expenses. The same can be said for profitability calculations. The selling company uses a lump sum contribution in its calculations, and the businessman uses investments.

If you can’t make the calculations yourself, it’s better to hire a specialist. After all, the success of a business depends on it. Don't forget that 14% of franchisees go bankrupt after a few months. A concession agreement is beneficial for starting a business if the franchisor is chosen wisely.

Write your question in the form below

Discussion: there is 1 comment

    I think that a novice entrepreneur should not immediately take on a construction company franchise. This will be a rather expensive franchise and will require a lot of investment. Until they generate income, it may take two years.

    Answer

In the current situation of gradual development of the Russian economy, many innovations in the world market are not always developed. For example, this often happens due to the weak development of the franchise institution and poor quality economic analysis local market. As a result, the number of businessmen who decide to work as a franchise decreases by fourteen percent one to two years after opening, while the number of entrepreneurs who develop their business independently, but still close the business after the same period, reaches 85%.

A franchise does not guarantee a successful business, but it allows you to accelerate the development of your own business. The entrepreneur begins to work with an existing business model and methods that have already been tested in practice.

Construction sector

Our country is on modern stage The pace of construction is increasingly increasing: cities are expanding, rural settlements are becoming more beautiful. The scale of the transformations is different: in some places only cosmetic repairs are being done, in others there is a full-scale restoration of buildings, modern giants are being erected, and construction is underway in the private sector. As a result, interest in construction equipment, tools and materials is growing. Russians want to make productive investments and rely on reliable retail chains that sell products High Quality. So, many businessmen have a logical question: “How to open a building materials store from scratch?”

A business like this requires that the entrepreneur be well informed about key points construction. What should those whose knowledge and skills are limited to repairing an apartment do? This is already a lot, but to make it easier to develop a business on initial stage, you can buy a hardware store franchise.

A franchise in the construction sector provides an opportunity to do business in various formats and at any financial level. However, finding a profitable license in the construction sector is not so easy, since this area is considered to be very conservative in terms of organizational reforms. This approach and major changes in economic situation in Russia they limit the development of the sector, stop the implementation of government reforms that are aimed at improving the structure and expanding the scope of new construction techniques.

But these problems still do not hide the fact that the hardware store franchise occupies an advantageous place in the list of commercial licenses. Now in Russia, franchise-based activities cover not only the construction of buildings, but also the production of tools, equipment and materials.

Opening a hardware store as a franchise is a great opportunity to create your own trading network, which will bring a stable income:

  1. An experienced leading company will provide an opportunity to achieve profitable supplies of cheap but high-quality goods.
  2. The leading company will provide information on organizing retail activities construction trade, will help you choose the right path of development.
  3. Trade will go on even without any special build-up and additional advertising costs.
  4. The buyer of the franchise will immediately take a strong position in the market and will stand out from competitors.

Benefits for a beginner

It is quite difficult for an entrepreneur who has started his own business in the construction field to find his own place, but by assessing the experience of other businessmen, it is still possible to work profitably. Ready business plan a construction company, which has been worked on many times in past years, will give the opportunity to find the right direction of commerce, ignore mistakes and excess costs - this is what a building materials store franchise gives. Usually, to start a business you need to have half a million rubles available.

A qualified employee, following a hardware store franchise program, can effectively work with a buyer who is sometimes unable to independently deal with the goods on the store shelves. Besides, construction franchise will help:

  • indicate the correct store arrangement;
  • find reliable suppliers and manufacturers of quality products;
  • organize a trading system;
  • increase the level of qualifications of sellers, as well as the efficiency of their work;
  • organize logistics for the supply of goods.

Activities of the leading company

The leading company is obliged to secure for you the right to control not only the name and logo of the brand, but also effective methods of conducting and organizing business. It is important to carefully read the franchise agreement, make sure that the leading company reserves the obligation to help the franchisee in every possible way (conduct training for staff, share working methods in marketing, logistics, documentation, economic and other business support). If the contract does not contain a word about the real assistance that the leading company will provide, there is no point in purchasing such a hardware store franchise.

The beginning of the way

At the initial stage, it is most effective to pay attention to the “light” franchise. This type of business involves a small set of services. However, they will be quite sufficient for the formation profitable business. When starting cooperation through a franchise of a building and finishing materials store, an entrepreneur must clearly understand the financial side of the future enterprise. It is necessary to calculate the expected demand, turnover and profit, and determine profitability.

Room

You need to open a hardware store as a franchise in a public place. You cannot save on renting suitable premises by choosing a small store on the outskirts, because a favorable location almost always determines the further success of the business. It would also be a good idea to organize your own website to post prices, photographs, and publish information about promotional offers.

The price of a franchise and the required amount of investment are directly dependent on the scale of the business. Construction materials stores are conventionally classified by area, focus and assortment:

  • in rooms up to 100 sq. m possible to place up to 20 products;
  • in rooms up to 200 sq. m - up to 50 products;
  • in premises up to 1 thousand square meters. m - up to 100 products.

The most profitable franchises. "Metrics"

Where is a hardware store franchise sold and what business model should you choose? One of profitable franchises- “Metrics”. This is a typical hypermarket of construction and electrical products. In our country, 58 Metrica stores sell their products, and the franchise institute began operating in 2012. The volume of investments in the business is about three million rubles, and the cost of the franchise is 360 thousand rubles. Royalty - 2% of turnover (royalty payments to the leading company begin from the second month of trading).

The list of products that will be presented in a particular hypermarket is coordinated on an individual basis. If necessary, you can purchase up to 40% of goods on credit from a leading company. In this case, loan payments begin after 6 months, but the leading company has a delay of one and a half months for the delivery of goods. The estimated payback period for the franchise is 12 months.

The Russian construction company Ecopan is engaged in the construction of houses from environmentally friendly materials. This is precisely the area of ​​business where the company has practically no competitors.

A franchise from this construction company will be a good investment for those who like such fundamental business practices.

The Ecopan company invites you to become a franchise partner and create your own extremely profitable business. 67 of our partners have already succeeded in doing this, and you can too.

About company

2002 is considered the date of foundation of the Ecopan company, when several enthusiasts joined forces and created something - a construction company that specializes in the construction of environmentally friendly houses. No one had opened such a business at that time, so it was easy for the company to immediately take a leading position.

The construction company was doing quite well, so two years later four more branches were opened. This time, the company management decided that they couldn’t do it on their own, so they were invited American specialists construction profile, who taught Russian craftsmen new ways of doing work. Expensive American equipment, various tools and new devices were also purchased. Russian craftsmen, after such a shake-up and internship, began to bring great benefits to business, as the demand for their work increased significantly.

New enterprises grew like mushrooms in the rain. Currently, the company has as many as eighty-five construction production points on its account. A franchise may also be available to you if you purchase all the necessary equipment and your people agree to undergo an internship with training. Believe me, all this is simply necessary for your business.

Franchising company concept

A franchise is the dream of many, because everyone wants to receive huge income and invest practically nothing. In fact, a construction company franchise is also a whole bunch of responsibilities, including:

  • designing drawings of future buildings;
  • construction of houses using new environmental technology.

Therefore, as you might have guessed, you need to have at least the basics of engineering education to know what we're talking about at one time or another during work.

The Ecopan franchise includes:

  • free delivery of the equipment without which your business cannot exist;
  • when your enterprise is ready and personnel are hired, the latter will take place there free education masters of this business;
  • you will be supplied with components and raw materials;
  • will give you a catalog finished projects houses, so that customers have plenty to choose from;
  • will be taught how to properly assemble houses and their individual parts;
  • you will be provided with quality certificates for absolutely all supplied materials;
  • ready-made advertising in electronic form.

That is, your franchisor will make sure that everything necessary for the normal functioning of your business is available.

Franchise may be different levels complexity - the larger the enterprise you want to get, the more investment you will have to make. The minimum investment amount is 600,000 rubles, and the maximum is two million two hundred thousand.

The Ecopan-Engineering company can also transfer its trademark and all necessary patents to you for a certain amount of money.

In addition, if you don’t want to strain yourself too much and want to get a ready-made enterprise right away, the company has a franchise that includes a “turnkey business” service. Together with the finished enterprise you will receive:

  • an agreement that will stipulate your legal right to use this trademark;
  • patent documents for some designs and installation methods that were invented exclusively by Ecopan staff, to which the company has all rights.

Cheapest option

A construction company is a crocodile that eats up a lot of money, but often the investor still doubts whether he should do it and whether he will like this type of business. For such partners, the company has come up with a minimum franchise, or rather its light version. That is, you don’t have to immediately build houses like this, but in order to understand the basics of this business and quickly start earning money, the construction company offers to create a workshop where cutting of house kits will take place.

In that case, six hundred thousand Russian rubles– this will be the maximum amount you will need to spend to start a business.

As soon as the franchise is purchased and the equipment is delivered, specialists from your mentor will install and configure it. For this and others preparatory work it will take you no more than two months. After this, you can begin the delivery of raw materials and the production of house kits. On average, one contract costs one and a half to two million Russian rubles, and you will enter into five to seven such contracts per month. You will receive from two to three million Russian rubles per month. In total, your small enterprise will pay for itself in just six months.

In addition, this franchise does not limit you in any way. You have the right to expand your own enterprise. For example, you can create your own dealer network and train installers, because all the cards will be in your hands. Typically, companies have between five and ten such dealers.

Franchise benefits

Of course, the franchise is from construction company carries significant privileges, namely:

  • Some of the popularity of the Ecopan construction brand will transfer to you;
  • the franchise from this construction company is considered No. 1 throughout the entire territory in terms of its reliability and profitability Russian Federation;
  • Currently there are as many as sixty-seven companies operating under the Ecopan brand, including sixteen of them. That they were opened as a franchise.

How to get a franchise?

Any resident of the Russian Federation or CIS countries who is able to:

  • pay an initial payment in the amount of two hundred fifty thousand Russian rubles;
  • invest from six hundred thousand Russian rubles to two million two hundred thousand in your own business;
  • It is advisable to rent industrial premises within the city with an area of ​​400 to 1200 square meters.

In addition to all of the above, an applicant for a franchise must understand construction and have at least a secondary technical education. This is necessary for a greater understanding of technical and technological processes that will occur at his enterprise.

Franchisor support

All of its subsidiaries receive enormous information support from the Ecopan company, because without specific knowledge of the specifics of production it will be impossible to establish it.

Seminars and webinars will be periodically held for your employees, which will teach them how to properly organize their work and work with new materials.

Roughly speaking, without the support of a strong partner, about whom everyone talks and everyone knows, you are unlikely to be able to construction business open your own business. The Ecopan company can become your lifesaver; they will not only teach you how to work with new materials and modern technologies, but they will also give you a couple of clients so that you can immediately try your own strengths.

Do not be afraid of the construction business, in which the most difficult stage is the preparation of personnel and equipment. After you set up own production, this business will become a stable and high source of your income, which will work without interruption for many years.

There are more than enough opportunities for expansion in the construction business. Therefore, those who have already acquired a taste big money, difficult to stop.

Detailed description of the franchise

TO START QUICKLY WITH A MINIMUM INVESTMENT - Quick Start package
250,000 rubles:



- Find a buyer.
— Order a house kit at our nearest production facility.
— The cost of the house is 2,700,000 — the cost of the house kit (including installation work) is 1,714,000, yours net profit= 986,000 rubles.

TO INCREASE YOUR PROFIT - Basic Production package
(RUR 250,000 lump sum + RUR 600,000 investment in equipment + RUR 75,000 rent for the first month):
- You are entering into an agreement with us.
— Get trained at an existing enterprise.
— You receive all house plans, promotional materials and instructions.
— You receive equipment for sawing SIP panels.
— Are you renting a room with an area of ​​400 m2?
— Hire staff (4 employees are trained at our operating enterprise).

— Order blanks and carry out sawing (- 25% of the cost of the house kit).
— The cost of the house is 2,700,000 — the cost of the house kit (including installation work) is 1,314,000, your net profit = 1,386,000 rubles.

TO OBTAIN A TURNKEY PLANT - “Full cycle” package
(RUB 250,000 lump sum + RUB 2,332,000 equipment + RUB 150,000 rent for the first month):
- You are entering into an agreement with us.
— Get trained at an existing enterprise.
— You receive all house plans, promotional materials and instructions.
— You receive a complete set of equipment for the production of SIP panels.
— Are you renting a room with an area of ​​1000 m2?
— Hire staff (12 employees are trained at our operating enterprise).
— Find a buyer (now you can show all buyers your production so that they trust you and your product more. This is + 20% to your sales).
— Produce SIP panels (- 30% of the cost of the house kit).
— The cost of the house is 2,700,000 – the cost of the house kit (including installation work) is 822,000, your net profit = 1,878,000 rubles.

IF YOU HAVE ANY QUESTIONS, PLEASE WRITE IN THE COMMENTS. WE WILL ANSWER EVERYONE.

Training and support

Training is provided at all stages of cooperation. In addition, there is training at the SIP Academy: (SHM) school for installing ecopan houses, free seminars “How to build a house from ecopan panels?”, webinar “How to organize efficient work enterprise "ECOPAN".
Direct support at all stages. Attracting franchisees to participate in government programs construction.

Premises requirement

Availability of your own or rented production premises with an area of ​​400 to 1000 square meters (depending on the package you choose). FOR THE QUICK START PACKAGE - NO PREMISES NEEDED.